Our Social Media marketing services help your business grow brand awareness, relationships, and website traffic.
What Do We Focus On?
Develop Brand Awareness (Followers):
Growing your followers on social media will help you increase word of mouth and reach. Our social media marketing services will help you increase your followers organically with real and relevant people. We ensure that your followers match the demographics, interests, and behaviors of your target market.
Build Relationships (Engagement):
When you build strong connections through authentic and consistent engagement with your audience, they are more likely to listen and buy from you as well as tell their friends about you. We’ll help you craft a strategy and action plan that will increase engagement (likes, comments, etc.) on your social posts. The more engagement you have, the stronger your connection is with your audience.
Increasing Website Exposure (Traffic):
Increasing your website traffic with highly targeted traffic will directly influence the number of incoming leads and sales. We’ll focus on developing social media campaigns and content that drive high volumes of targeted traffic to your website. To increase conversions, we’ll incorporate a mix of retargeting ads to stay in front of your recent website visitors.
What Can You Expect?
#1: A Dedicated Social Media Manager to Your Account
You will be paired with our social media manager to develop your social strategy and then have it executed. This person will learn your business and be your primary contact. You will be able to communicate with your social media manager daily via email or schedule a call at a time that is convenient.
#2: Develop a Social Media Strategy That’s Specific to Your Business
First things first, we’ll perform the necessary research to develop a well thought out and strategic plan for your business goals. We’ll do a competitive analysis, develop a few buyer personas, and define an effective content strategy to engage your audience.
#3: Develop Content Calendars
Once an agreed upon strategy is in place, we’ll start working on executing that strategy. We’ll help develop engaging social media content unique to your brand. For quality assurance, this content will be prepared in a monthly content calendar that you will receive before the month has begun. You’ll have an opportunity to review and approve everything before anything is posted.
#4: Growth Optimization and Daily Maintenance
Our social media marketing services includes daily management and growth optimization. We monitor all social media activity (comments, messages, and reviews), and aim to respond within 24 hours. In addition, we will use organic tactics (hashtags, following, contests, etc.) to grow your social channels.
#5: Reporting and Communication
Our social media manager will prepare a monthly report for you and your team to review. You will also have 24/7 access to our reporting software to view your progress at any time. In terms of meetings, we like to schedule weekly, biweekly, or monthly meetings to discuss progress in-depth and align on upcoming campaigns / promotions. It really depends on your needs.
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